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WHATSAPP BUSINESS PLATFORM (API)

Professional WhatsApp Communication Solution for Businesses

Proposal For Whatsapp Business API Services

Powered by SandeshBot
A Product/Service Offering of Kotapride Agency

Smart Communication. Better Engagement. Easier Business.

Dear Sir / Madam,

Greetings from SandeshBot – Kotapride Agency.

In today’s digital business environment, customers expect businesses to communicate quickly, professionally and conveniently.

WhatsApp has become one of the most widely used communication platforms for customer conversations, enquiries, follow-ups, notifications and business engagement.

With the Official WhatsApp Business Platform (API) through SandeshBot, businesses can build a more professional and organized WhatsApp communication system for customers, leads, employees, partners and other business contacts.

The solution can help businesses manage communication more efficiently through business messaging, approved templates, campaigns, notifications, customer follow-ups and centralized communication tools.

1. WHAT IS WHATSAPP BUSINESS PLATFORM?

The WhatsApp Business Platform (API) is designed for businesses that need a more scalable and professional way to communicate with their customers.

Through SandeshBot, businesses can receive assistance with:

WhatsApp Business Platform setup
Business account configuration
Meta Business verification assistance
Business profile configuration
WhatsApp number setup
Message template creation
Template submission and approval assistance
Campaign management
Customer data upload
Communication workflows
Technical guidance

The objective is to move business communication from scattered individual messaging toward a more structured and centralized communication system.

2. SANDESHBOT PROFESSIONAL BUSINESS PACKAGE

₹15,000/- PER YEAR

Our annual package includes:

✓ WhatsApp Business Platform/API Setup
✓ Meta Business Verification Assistance
✓ WhatsApp Business Account Configuration
✓ Business Profile Configuration
✓ Display Name Configuration Assistance
✓ WhatsApp Number Setup Assistance
✓ Message Template Creation Support
✓ Template Submission & Approval Assistance
✓ WhatsApp Campaign Dashboard Access
✓ Customer Data Upload Support
✓ Campaign Management Guidance
✓ Basic Technical Support
✓ Initial Communication Setup Guidance

Important

Meta WhatsApp messaging charges are separate.

Meta messaging charges are applicable according to the message category, recipient country, applicable Meta pricing and prevailing WhatsApp policies.

3. WHAT CAN BUSINESSES DO WITH WHATSAPP API?

A business can use WhatsApp Business Platform for many different communication requirements.

Customer Communication

Customer enquiries
Product information
Service information
Customer support
Follow-ups
Important notifications

Sales & Lead Management

New lead communication
Enquiry follow-up
Product/service information
Sales follow-up
Appointment/meeting coordination
Customer conversion communication

Marketing & Promotions

New product announcements
Special offers
Seasonal campaigns
Festival campaigns
Promotional communication
Customer re-engagement

Transactional / Utility Communication

Order confirmation
Payment notification
Delivery updates
Booking confirmation
Appointment reminders
Service reminders
Status notifications

Customer Engagement

Feedback requests
Review requests
Customer satisfaction communication
Event invitations
Important announcements

4. HOW WHATSAPP CAN HELP YOUR BUSINESS

This is the section we can customize for each client.

Retail & E-Commerce

WhatsApp can help with:

Product enquiries
New product launches
Offers and discounts
Order confirmation
Delivery updates
Customer support
Repeat customer engagement
Promotional campaigns

Education & Schools

Admission enquiries
Admission follow-ups
Parent communication
Fee reminders
Examination notifications
Event announcements
PTM reminders
Holiday notifications
Academic updates

Real Estate

Property enquiries
Lead follow-up
Project information
Site visit coordination
Property updates
Promotional campaigns
Customer follow-up
Lead nurturing

Automobile & Dealerships

New vehicle enquiries
Test-drive enquiries
Offers and campaigns
Service reminders
Booking updates
Delivery notifications
Customer follow-up
Service communication

Healthcare & Clinics

Appointment communication
Appointment reminders
Patient communication
Service information
Follow-up notifications
Reports/status notifications where appropriate
Health camp/event communication

All healthcare communication should follow applicable privacy, consent and regulatory requirements.

Hotels, Resorts & Hospitality

Room enquiries
Booking communication
Booking confirmation
Check-in information
Offers
Seasonal promotions
Guest support
Feedback requests

Travel & Tourism

Enquiry follow-up
Package information
Booking confirmation
Travel reminders
Offer campaigns
Customer support
Tour updates
Post-trip communication

Finance, Insurance & Professional Services

Customer enquiries
Appointment communication
Document/status notifications
Payment reminders
Service updates
Lead follow-up
Customer support

Subject to applicable industry regulations and WhatsApp policies.

Manufacturing & Distribution

Dealer communication
Distributor communication
Product announcements
Order updates
Dispatch notifications
Payment reminders
Sales team follow-up
Dealer campaigns

Garments, Uniforms & Fashion

Product enquiries
New collection announcements
Seasonal offers
Bulk order enquiries
Customer follow-up
Order confirmation
Delivery updates
Promotional campaigns

Restaurants, Cafés & Food Businesses

Menu enquiries
Offers
Order communication
Booking enquiries
Event promotions
Customer feedback
Repeat customer campaigns

Beauty, Salon & Wellness Businesses

Appointment enquiries
Appointment reminders
Offers
Membership communication
Service information
Customer follow-up
Promotional campaigns

Fitness & Gyms

Membership enquiries
Trial session communication
Renewal reminders
Class information
Offers
Member communication
Event announcements

Coaching, Training & Institutes

Course enquiries
Admission follow-up
Batch information
Fee reminders
Class notifications
Exam notifications
Course promotions

Events & Wedding Businesses

Enquiry follow-up
Event information
Booking communication
Customer reminders
Event announcements
Offers
Feedback requests

B2B Companies & Professional Services

Lead generation
Sales enquiries
Client communication
Follow-ups
Appointment scheduling
Service updates
Customer support
Business campaigns

5. LEAD GENERATION & FOLLOW-UP

One of the most valuable uses of WhatsApp Business Platform is lead follow-up.

Instead of relying entirely on manual phone calls, businesses can create a structured communication process:

New Enquiry

↓

WhatsApp Communication

↓

Product / Service Information

↓

Follow-up

↓

Reminder

↓

Sales Conversation

↓

Customer Conversion

This can help businesses organize their customer communication and reduce repetitive manual follow-up work.

6. WHATSAPP CAMPAIGNS

Businesses can use approved WhatsApp templates for eligible business-initiated campaigns.

Examples:

Promotional Campaigns

New Product
New Collection
Special Offer
Festival Offer
Seasonal Sale
Launch Campaign

Customer Campaigns

Follow-up
Reminder
Customer Re-engagement
Feedback
Review Request

Business Notifications

Order Updates
Payment Updates
Booking Updates
Delivery Updates
Appointment Reminders

Important

Campaigns must comply with applicable WhatsApp/Meta policies, template requirements and customer communication/consent requirements.

WhatsApp Business Platform is not an unrestricted bulk-SMS system.

7. MESSAGE TEMPLATES

Business-initiated WhatsApp communication may require approved message templates.

SandeshBot can assist with:

Template Content

↓

Category Selection

↓

Template Creation

↓

Submission

↓

Approval Guidance

↓

Campaign Use

Template Categories May Include:

Marketing

Promotions, offers, new products, campaigns and customer engagement.

Utility

Orders, payments, bookings, deliveries, reminders and other eligible transactional communication.

Authentication

OTP and verification-related communication where applicable.

Important

Final template approval is controlled by Meta.

No third party can guarantee template approval.

8. MESSAGE LIMITS

WhatsApp Business Platform does not provide unlimited messaging by default.

Messaging capacity can depend on factors including:

Business eligibility
Account quality
Customer feedback
Messaging behaviour
Policy compliance
Account history
Meta’s current platform rules

Messaging limits may increase as an account establishes good quality and meets Meta’s eligibility requirements.

Therefore:

We do not promise unlimited messaging.

Actual messaging capacity is determined by Meta.

9. EXISTING WHATSAPP NUMBER MIGRATION

An existing WhatsApp number may be eligible for migration to the WhatsApp Business Platform depending on its current configuration.

Before migration, SandeshBot can review:

Existing WhatsApp setup
Number ownership
Current WhatsApp Business configuration
Meta Business status
Number eligibility
Existing API/BSP setup, if applicable

Important

Existing chat history, settings and app functionality should not be assumed to migrate automatically.

Where appropriate, a new dedicated WhatsApp number can also be used.

10. REQUIRED DOCUMENTS / DETAILS

Depending on Meta’s verification and eligibility requirements, businesses may need to provide:

Legal Business Name
Brand Name
Business Registration Details
GST Certificate, where applicable
Udyam Registration / Other Applicable Registration
Business Email ID
Business Address
Business Website
Meta Business Account Access
Authorized Person’s Details
WhatsApp Display Name
Mobile Number
OTP Access to the Selected Number

The exact requirements may vary according to Meta’s verification process.

11. META WHATSAPP MESSAGING CHARGES

Meta’s WhatsApp Business Platform messaging charges are separate from the SandeshBot annual package.

Charges may depend on:

Message category
Recipient country
Applicable Meta rate card
Messaging volume
Current Meta policies
Applicable service-window rules

Important Pricing Policy

Meta pricing can change from time to time.

Therefore, SandeshBot does not permanently lock Meta’s messaging rates into this proposal.

Messaging will be billed according to the applicable Meta pricing at the time of messaging.

12. NO HIDDEN CHARGES

SandeshBot Transparent Pricing

The ₹15,000/- annual package covers the services specifically listed in this proposal.

There are no additional SandeshBot setup charges beyond those listed services.

Separately Quoted, If Required:

Custom CRM Integration
ERP Integration
Website Integration
POS Integration
Custom API Development
Advanced Chatbot
AI Automation
Custom Workflow Development
Third-Party Software/Services

Our Promise

We will inform the client before undertaking separately chargeable work.

13. HOW SANDESHBOT HELPS YOUR BUSINESS

Professional Communication

Communicate through your official business identity.

Faster Information Delivery

Reach customers efficiently through a familiar communication platform.

Better Lead Follow-up

Organize enquiries and follow-ups more systematically.

Customer Engagement

Maintain regular and timely communication with customers.

Campaign Management

Manage eligible WhatsApp campaigns from a centralized system.

Reduced Manual Work

Reduce repetitive individual messaging and follow-up activities.

Scalable Communication

Build a communication system that can grow with your business.

14. WHY SANDESHBOT?

Official Platform Approach

We focus on professional WhatsApp Business Platform onboarding and applicable Meta processes.

Setup Assistance

Our team helps businesses understand and complete the setup process.

Template Support

We assist in preparing and submitting appropriate templates.

Campaign Guidance

We help businesses understand how to use WhatsApp campaigns more effectively.

Transparent Pricing

We clearly separate:

SandeshBot Charges + Meta Messaging Charges + Optional Services

so that clients understand what they are paying for.

15. BUSINESS COMMUNICATION JOURNEY

Traditional Approach

Manual Calls

↓

Individual Messages

↓

Repeated Follow-ups

↓

Scattered Customer Information

↓

More Staff Time

Smarter Approach

WhatsApp Business Platform

↓

Structured Communication

↓

Approved Templates

↓

Campaign Management

↓

Customer Engagement

↓

Better Business Communication

16. QUICK FAQ

Is WhatsApp Business Platform suitable for my business?

Yes. It can be useful for retail, education, real estate, automobile, healthcare, hospitality, travel, manufacturing, professional services, e-commerce and many other businesses, subject to applicable policies and eligibility.

Can I use my existing WhatsApp number?

Possibly. The number must first be assessed for eligibility and the appropriate migration/onboarding process.

Can I send promotional messages?

Yes, eligible marketing communication can be sent using approved templates and according to applicable WhatsApp policies and customer communication requirements.

Are unlimited messages included?

No. Messaging limits are controlled by Meta.

Is Meta messaging included in ₹15,000?

No. The ₹15,000 annual SandeshBot package and Meta messaging charges are separate.

Are there hidden SandeshBot setup charges?

No additional SandeshBot setup charges apply beyond the services listed in this proposal.

Is template approval guaranteed?

No. Final approval is controlled by Meta.

Can SandeshBot integrate with our CRM/software?

Yes, where technically feasible. Custom integrations can be assessed and quoted separately.

17. OUR VISION

From Communication to Customer Connection

Our vision is to help businesses move beyond traditional, scattered communication and build a smarter digital customer communication system.

We believe WhatsApp can become more than just a messaging application for a business.

It can become an important communication channel for:

18. OUR OBJECTIVE

We don’t want to simply provide a WhatsApp API.

We want to help businesses create a:

Professional
Organized
Scalable
Efficient
Customer-Friendly

WhatsApp communication system.

19. INVESTMENT SUMMARY

SANDESHBOT PROFESSIONAL PACKAGE

₹15,000/- PER YEAR

Includes:

✓ WhatsApp Business Platform/API Setup
✓ Meta Verification Assistance
✓ Business Account Configuration
✓ Business Profile Setup Assistance
✓ Number Setup Assistance
✓ Template Creation Support
✓ Template Submission & Approval Assistance
✓ Campaign Dashboard
✓ Customer Data Upload Support
✓ Campaign Guidance
✓ Basic Technical Support

Plus

Meta WhatsApp messaging charges as applicable

Custom Requirements

Quoted separately after requirement assessment.

20. GET STARTED

To begin the onboarding process, we can first discuss:

Your business type
Current WhatsApp setup
Preferred WhatsApp number
Expected communication volume
Customer database
Campaign requirements
Required templates
CRM/software integration requirements
Business documents

Our team can then recommend the most suitable WhatsApp Business Platform setup.

THANK YOU

Smart Communication.
Better Engagement.
Easier Business.

SandeshBot

A Product/Service Offering of Kotapride Agency

Call / WhatsApp: +91 9828036274

Website: www.sandeshbot.com

Website: www.kotapride.com

Official WhatsApp Business Communication Solution

Frequently Asked Questions (FAQ)

WhatsApp Business Platform / API

1. What is WhatsApp Business Platform (API)?

WhatsApp Business Platform is a business communication solution designed for organizations that need professional, scalable and structured WhatsApp communication with customers, leads and other business contacts.

2. Is WhatsApp Business Platform suitable for every business?

It can be useful for many industries including Retail, E-commerce, Education, Real Estate, Automobile, Healthcare, Hospitality, Travel, Manufacturing, Professional Services, Garments, Finance and many more, subject to applicable WhatsApp/Meta policies and eligibility requirements.

3. What is the difference between WhatsApp Business App and WhatsApp Business Platform?

The WhatsApp Business App is primarily designed for smaller businesses and manual communication. The WhatsApp Business Platform is designed for more structured and scalable business communication, including approved templates, campaigns, notifications, integrations and centralized management.

4. Can I use my existing WhatsApp number?

In many cases, an existing number may be eligible for migration, depending on its current setup and account configuration. We will review the number before recommending the appropriate migration process.

5. Can I use a new WhatsApp number?

Yes. A new dedicated number can be used for the WhatsApp Business Platform and may be preferable when the business wants to keep its existing WhatsApp number separate.

6. Can I send promotional messages?

Yes, eligible marketing communication can be sent using appropriate approved templates and in accordance with applicable WhatsApp/Meta policies and customer communication requirements.

7. Can I send bulk messages?

The platform supports scalable business communication, but it should not be treated as an unrestricted bulk-SMS system. Messaging is subject to Meta’s policies, quality requirements, customer communication rules and account messaging limits.

8. Are unlimited messages included?

No. Messaging limits are controlled by Meta and may depend on business eligibility, account quality, customer feedback, messaging behaviour and policy compliance.

9. What are WhatsApp message templates?

Templates are pre-approved message formats used for certain business-initiated communications. They can be created for marketing, utility and authentication use cases, depending on the applicable rules.

10. Who approves WhatsApp message templates?

Templates are reviewed and approved by Meta. SandeshBot can assist with template creation, category selection, submission and approval guidance, but final approval is controlled by Meta.

11. Is template approval guaranteed?

No. No third party can guarantee approval. Templates must comply with applicable WhatsApp/Meta requirements.

12. What types of messages can businesses send?

Depending on the applicable category and policy requirements, businesses can communicate about:

Promotions and offers
Product announcements
Orders
Payments
Deliveries
Appointments
Bookings
Reminders
Customer support
Follow-ups
Notifications
OTP/authentication
Events and announcements

13. Can WhatsApp API be connected with my CRM or software?

Yes, where technically feasible. CRM, ERP, website, POS, chatbot, automation and custom API integrations can be assessed separately according to the business requirement.

14. Can I upload my existing customer database?

Customer data can be uploaded to the communication platform where supported and subject to applicable WhatsApp/Meta policies, privacy requirements and customer communication/consent rules.

15. Can I run WhatsApp campaigns?

Yes. Eligible campaigns can be managed using approved templates and applicable WhatsApp Business Platform features.

Examples include:

New Product → Offer → Seasonal Campaign → Customer Follow-up → Reminder → Re-engagement

16. Can WhatsApp help generate leads?

Yes. WhatsApp can be used as an important communication channel for enquiries, lead follow-ups, product/service information and sales conversations.

17. Can WhatsApp reduce manual calling and messaging?

It can help reduce repetitive communication work by organizing notifications, campaigns, templates and structured follow-ups. The extent of automation depends on the business’s requirements and setup.

18. How long does setup take?

Setup time can vary depending on business verification, number configuration, document requirements, template review and Meta approval. We can provide an estimated onboarding timeline after reviewing the business requirements.

19. What documents are required?

Depending on Meta’s verification requirements, businesses may need details such as:

Business name
Business registration
GST details where applicable
Business address
Business email
Website
Meta Business Account access
WhatsApp number
Authorized person’s details
Display name

Exact requirements may vary.

20. What is the SandeshBot annual package?

₹15,000/- Per Year

The package includes:

WhatsApp Business Platform/API setup
Meta verification assistance
Business account configuration
Number setup assistance
Template creation support
Template submission/approval assistance
Campaign dashboard access
Customer data upload support
Campaign guidance
Basic technical support

21. Are Meta WhatsApp messaging charges included in ₹15,000?

No.

The ₹15,000 annual SandeshBot package and Meta’s applicable WhatsApp messaging charges are separate.

Meta messaging charges are billed according to the applicable pricing, message category, recipient country and prevailing Meta policies.

22. Are there any hidden charges?

There are no additional SandeshBot setup charges beyond the services specifically listed in the proposal.

Custom development, CRM/ERP integration, advanced automation, AI chatbot development or third-party services may be quoted separately if required.

23. Can I change or add features later?

Yes. Additional features, integrations and automation can be assessed as your business requirements grow.

24. Can WhatsApp API be used for customer support?

Yes. WhatsApp can be used as a customer communication channel for enquiries, support conversations, follow-ups, updates and service communication, subject to applicable platform rules.

25. Is WhatsApp Business Platform secure?

The platform is designed for business communication with applicable WhatsApp/Meta security and policy controls. Businesses should also follow appropriate data-protection, privacy and access-control practices.

26. Can I use WhatsApp for my industry-specific requirements?

Yes. We can help identify suitable WhatsApp communication use cases for your particular industry, such as:

27. What happens after I decide to proceed?

Our basic onboarding process is:

Requirement Discussion

↓

Document & Business Details

↓

Meta Business Setup/Verification

↓

WhatsApp Number Configuration

↓

Business Profile Setup

↓

Template Creation & Submission

↓

Approval

↓

Campaign/Communication Setup

↓

Testing & Launch

A Very Important FAQ for Sales

28. Why should I choose SandeshBot?

SandeshBot provides more than just WhatsApp API setup.

We assist businesses with:

Setup + Verification Assistance + Templates + Campaign Guidance + Customer Data + Technical Support

Our objective is to help businesses create a professional, organized and scalable WhatsApp communication system rather than simply providing an API connection.

Final FAQ Statement

Still have questions?

Every business has different communication requirements.

Tell us your business type, current WhatsApp setup and communication requirements, and our team can recommend the most suitable WhatsApp Business Platform solution for your business.

SandeshBot

A Product/Service Offering of Kotapride Agency

Call / WhatsApp: +91 9828036274

Website: www.sandeshbot.com

Website: www.kpdir.com

Smart Communication. Better Engagement. Easier Business.

google buisness profile link for kotapride kota: https://maps.app.goo.gl/iWQE5h56qioeXakw5